4 Comments Posted @ January 25, 2012
We’ve been getting a lot of inquiries these past few weeks regarding what’s going on here at the Elizabeth Street Brewery. The short answer is, “not a lot” to be honest. But that would be selling our efforts a bit short.
Since we invested in the 20-gallon tippy dump system and conical fermenter last Summer, we haven’t done much brewing to be frank. In addition to heightened activity at my day job, the system is currently getting a few minor adjustments to help optimize brewing efficiency moving forward so, as a result, I’ve only brewed three times in the past 6 months.
Like most things I’ve tackled in my life, I’ve always said that the growth of the Elizabeth Street Brewery would be a natural progression. Nothing forced. I need to keep reminding myself of this fact when I worry that we’re not as involved in the “beer community” as we were just 12 months ago. I’ve had to make some difficult decisions to start the year with regard to the work around the ESB. I will not be participating in SF Beer Week in 2012. We’re not throwing our annual Super Bowl Extravaganza here at the ESB next month (for the first time in a decade), and I think I’m also going to take a year off from traveling to the Craft Brewer’s Conference. I don’t take any of these decisions lightly.
It’s not all doom and gloom here though and the new brewery wasn’t the only milestone we hit in 2011. We’re an officially licensed business of California and the business plan has undertaken three major adaptations over the past 12 months also. There are a lot of positives ahead for us in 2012 too. When we do have “Molly” back up and running, we are going to brew. We are going to brew some of the best beers we’ve ever brewed. And we’re hoping you’re going to help us. This Spring, I’ve committed to brewing three beers with people that have never brewed before – tackling recipes of their choosing – and really experimenting with styles and advanced brewing. I hope to carry that into the rest of the year; inviting groups of people interested in the brewing process but not sure where to start. We’ve always said we were a “brewery for the people, by the people” – now we’re committed to being exactly that.
The ultimate goal is still the same – and we’ll never waiver in our commitment – to introduce a craft beer establishment to our good friends and neighbors of Noe Valley. Everything we do has that prize in mind… but until then, we’re determined to enjoy every step of the way. This is definitely a case of the journey being just as important and rewarding as the destination.
So, thanks for sticking with us and we can’t wait to get back to brewing and pouring frothy goodness for you over the months ahead. Until then… Cheers!
Richard, Allie, Addison & Quincy.